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Atelier’s new advertising agency, Lime Interactive launches two new consumer brands!
Despite the deepening economic crisis, Atelier’s new integrated advertising agency, Lime Interactive, has successfully launched two new green energy brands – HBS Solarwarm and sister brand HBS New Energies. These new brands will serve home-owners across the South by offering a range of home heating systems that run on new energies. Both companies are set to respond to growing consumer concerns about global warming and the failing economy – by providing families with the means to reduce household CO2 emissions and at the same time – offering a way to take the sting out of rocketing home energy bills. Read the rest of this entry »
Designing for a greener world
I’m constantly being told to think green and to be honest if I wasn’t constantly told by others in the office to do my bit, I would be the worst recycler in the world (incidentally, I’m quite good at home).
So, when I was handed an article from last Sunday’s Times, it got me thinking that there are much more obvious ways to be greener, that doesn’t necessary mean putting all my paper waste in a special box, although I will do that as well! Read the rest of this entry »